Testimonials (continued)
One man show (continued)
"I truly believe I will do well with this business because there isn't one point I could find to disagree with you on right
down to the clothes you should wear in the field.

My original plan was to keep it a one man show, and you strengthen and back up that decision. It's not how much you
gross but what you put in your pocket that counts."  FD, Charlotte
*The price is now $14.95

Follow up
"I can't believe you take the time to actually follow up with people!  I find that very unusual these days.  I won't take
advantage of that with more questions.  Thanks for your input and take care."  HP, Leyton

Well worth the money II
"I received your lawn care manual in the mail yesterday.  Thank you.  It's everything I hoped it would be -- and much
more.  Unfortunately, prior to ordering your book, I spent a lot of money at Amazon.com and on one of your
competitor's manuals ... for a lot of useless information.  Your book is well worth the money."
KW, Jacksonville

Helpful and insightful
"I just finished reading your book through for the second time, and I have to say "thanks."  It was very helpful and
insightful, and I'm sure it will help me run a much more efficient and profitable business.  Thanks again."
DH, Knoxville

Great ideas
"I've been reading it ... not quite done.  I really like what you've put together.  Very informative and enlightening.  You
asked me to let you know what I though so here it is:  Two thumbs up!!  Great job, good for beginners and experienced
business owners.  You have given me some great ideas that I had not thought of."  KL, Longview.  (Note: This lady has
been in business four years.)

Concise information for the little guy
"As for my overall view of the book, I was very impressed with the concise, down to earth information.  You really
geared the content for a little guy like me, rather than a large crew-type outfit.  That was perfect ... I look forward to
your next book."  GT, Harrisburg

Awesome
"Awesome e-book!  I am very excited about getting started and staying small and efficient ... you hit the nail on the head
with local lots and extreme efficiency.  Before reading your e-book I was getting discouraged by the many, many four-
man crews running around town.  Now I see that I may actually kick some booty on them in the profitability game."  BF,
Kenosha

Help getting started
“I’ve wanted to start a mowing business for a long time, but really didn’t know how to go about it.  Your step-by-step
instructions make it easy.  Thanks!  I expect to make a lot of money this summer.”  BK, Houston.

Well organized
"I've read three other manuals.  Yours is the best organized and easiest to understand of them all.  Thanks."  LF, Newark  


Finds new customers
“We’ve been mowing for a couple of years, but never had that many customers.  Now we’ve got a bunch of new jobs,
including two strip malls that I never knew how to approach before.  Thanks for the help.” RW, Peoria

Help for the unemployed
“I live in Cleveland, Jim, where there’s lots of people unemployed.  Your book could really help them get back on their
feet.  Can we work out a resale deal?” LB, Cleveland.  (Note: Discussions are underway by email.)

Employee problems
“I don’t know if your ideas will solve our help problems, but they sure gave us some stuff to try.  I’ll let you know what
happens.  And thanks for answering to my email so soon.  I really didn’t expect it.” MM, New York (Note: Don’t know
if I can keep up, but right now I answer all email within 24 hours.)

Trailer design
“I’m a shop teacher, and was half way through setting up my trailer when I read your book.  Never realized that safety
was such a big concern.  I’ve changed my design completely.” LW, Pittsburgh

Efficiency
“Took your advice and ran time studies on my routes last week.  Amazing!  Some of my ‘great’ jobs aren’t so great after
all ... and some of my ‘bad’ jobs pay a whole lot better than I thought.  This is new way to understand my business, and
it really helps.” AW, Tampa

Pro tips and tricks
“I’ve been mowing for six years.  I figure it’ll take another six years to put all your pro tips and tricks to work!  I never
thought of half of that stuff!” JA, Springfield

Pulls in horns
“For eight years, I believed bigger was better.  Your book has changed my mind.  I can see why a small, efficient outfit
earns a lot more money than a big sloppy one.  So we’re pulling in our horns.  I expect to make a lot more money this
year.” TJ, Toledo

Comprehensive
“I’ve read three other manuals on lawn businesses, but none as well organized and comprehensive as yours.  It’s obvious
that you’ve been at this a long time and given it a lot of thought.  Thank you for your many insights.” JP, Detroit

High efficiency mowing
“We’ve got several big lawns like the one in your high efficiency chapter.  We’ve always done them with three or four
people, and we really don’t make that much.  Now I see why.  This year, it’s going to be one fast guy on a fast tractor.  
I expect to come out a lot better.” RK, Chicago

Earning $55 an hour
“I’m averaging about $55 an hour with your high efficiency method, Jim, and I don’t even have the kind of tractor you
recommend.  Gonna get one for sure, though.  Then watch me go.”  Shorty, Toledo.  (Note: Shorty is a friend of mine
who mows a big apartment complex.  He’s 72 years young.)
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